PBC’s Highlights of 2017
With the festive season now upon us (including snow!), and just one week to go until Christmas, we have been reflecting on the achievements we have seen throughout the year.
In March, we were thrilled to be joined by our newest member of the team, Melanie, who brought a new sense of creativity and passion to the office. Melanie has enjoyed building client relationships and being involved with a range of exciting projects, including designing a Japanese garden themed 2018 calendar for our client Yokogawa Industrial Automation. Sharing her skills and experiences with the team, Melanie is looking forward to new challenges and growing her client relationships further in 2018.
Earlier in the new year, our former Apprentice, Taylor, successfully completed her NVQ and has taken on the role of PBC’s Marketing Specialist, whilst continuing her studies at the Cambridge Marketing College. This year, Taylor has experienced running a press office at an exhibition at the NEC in Birmingham, and writing her first press releases. She is determined to make 2018 another successful year of studying and learning more about marketing. You can read more about Taylor’s journey here.
Following commitment to tasks, PBC Account Manager, Dawn, has led various successful campaigns throughout the year both in print and online. Dawn has continued to broaden positive relationships with both clients and the media, and continues to receive ever-growing media coverage and results for her clients. Dawn has also organised several client business and social events throughout the year, which all received great feedback.
This year, the team at Peter Bush Communications has together driven various successful client campaigns. Using eBooks, e-newsletters, print and online advertising, as well organising a press launch in London with media attending from around Europe, the Yokogawa T&M DL350 ScopeCorder campaign generated incredible results both in terms of leads and sales for our client Yokogawa Test & Measurement.
Peter Bush himself continues to support with his copywriting expertise whilst enjoying life on the Isle of Wight.
You can read here about the new and upcoming marketing trends for 2018 from our sister company, Napier Partnership where they identify what to look out for in the B2B Tech industry when entering the new year.
Keep an eye out for more new developments and updates from PBC in 2018, including a brand new website!
From all of the team at Peter Bush Communications, we wish you a Merry Christmas and a Happy New Year.
Dave Ingle, Director.